M/I Homes, Inc. and its subsidiaries ("M/I") value your customer satisfaction. This privacy policy is intended to assist you in understanding what information M/I gathers about you, how M/I uses that information, and the safeguards M/I has in place for the information. This privacy policy only applies to information collected by M/I through (1) or other M/I websites, (2) M/I pages on social media sites, such as Facebook, Twitter and YouTube, (3) applications available for various devices provided by M/I, (4) M/I's customer relationship management system ((1) through (4) are collectively referred to as our "Online Channels"), and (5) personal interactions at our sales centers or models.

What information do we collect?

M/I collects personal information which you provide in person or through use of our Online Channels. This may include your name, email address, phone number, or social media names. If you apply for a loan through the Online Channels, this may also include your date of birth, social security number, and financial information. Your location could also be collected from GPS on your device or your IP address.

In addition, our Online Channels and our emails may use cookies, pixel tags, and other tracking technologies to automatically collect information regarding your interaction with our Online Channels. We may use third parties to place M/I advertisements on other websites that use tracking technologies to collect information regarding your visits to such websites.

How do we use information that we collect?

M/I uses this information as part of our marketing research and analysis, and to improve our Online Channels. This allows us to be more responsive to the needs and requests of prospective customers. M/I may also use your personal information in order to contact you via telephone, email, e-newsletter, text message, or regular mail for the express business purpose of providing you with information as M/I may deem appropriate regarding promotions, new communities, or other items of interest.

What information do we share with third parties?

M/I may share information that you provide with third party service providers to assist M/I in such things as conducting surveys, maintaining our database, administering our Online Channels, sending and administering emails and text messages, performing marketing services, or other similar services. Only the information necessary to provide these services is shared with third party service providers.

There may be circumstances under which M/I is required, by law or order, to provide information it has collected. M/I may also make information available when necessary, and as appropriate, in order to protect M/I from harm due to fraud or other illegal activities. Additionally, if M/I is ever merged with or acquired by another company, or is involved in a corporate reorganization, some or all of the personal information collected about you could be shared with this entity. Other than merger, acquisition or reorganization, M/I will not sell or lease any information you provide to any third party companies or individuals.

What choices do you have over how your information is used?

Collection of Location Information: You may elect not to allow location information to be collected when it is requested through an Online Channel or you can choose to turn off location services on your device or browser.

M/I Email: If you would like to revoke your authorization to receive marketing emails from M/I, visit:

Social Media Updates: If you no longer want to receive updates from us on a social media site where we have a social media page, follow the instructions on the social media page to stop such updates.

Third-party Advertising Cookies: If you would like more information about the use of third-party advertising cookies and your choices with respect to third-party advertising cookies, visit:

Where should you direct your questions?

If you have questions or concerns with respect to our privacy policy, please feel free to contact us at:

Update of our privacy policy

M/I reserves the right to modify or amend this privacy policy at any time and for any reason in order to maintain compliance with applicable laws or to reflect or update changes in M/I's business practices.

Security statement

We take reasonable measures to prevent unauthorized access or disclosure of the information that you provide. Please be aware that 100% security is not possible. You are responsible to keep your login details secure to prevent unauthorized access to your account.

This document was last revised on May 6, 2013.
© Copyright 2013, M/I Homes, Inc. All rights reserved.